StriVectin says it has a new measurement standard for anti-aging - pediatric skin. The brand's scientists set out to reevaluate the way in which product efficacy is measured.

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StriVectin used the results of a non-invasive pediatric skin study to test its products. The results of two top-selling products include:

SD Advanced Intensive Concentrate for Wrinkles & Stretch Marks: At 4 weeks, the skin barrier of adults who used StriVectin's best-selling moisturizer was 36% closer to pediatric skin barrier.

TL Advanced Tightening Neck Cream: At only 2 weeks, the skin elasticity of adults who used StriVectin's best-selling neck cream was 11% closer to pediatric skin elasticity.

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The brand says this first-time comparison to near-perfect skin marks the redefinition of an industry standard, reaffirming StriVectin's commitment to not just repairing visible damage but restoring skin closer to its healthiest state.

"We wanted to understand the fundamentals behind achieving healthy ageless skin and, for that, we took the bold stance of comparing against something so profound as skin at its very best," remarks JuE Wong, Chief Executive Officer of StriVectin. "A commitment to efficacy is what drives us to develop products, so these pediatric benchmarks are certainly a standard that we will hold ourselves to going forward."