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2015-12-23 17:16:09

Reactive Skin Care Packaging

2015-12-23 17:16:09


Thermochromatic packaging is on the rise. We first saw it with Hugo Hugo Boss back in 2014, and since then with a few other beauty brands. One of the latest is the bottle for a new skin care brand called Naked. Created by Russian designer Stas Neretin, the line of jars, tubes and bottles reportedly take on the color and texture of bare skin, even reacting to touch, thanks to the thermochromatic paint that responds to the warmth of your hands. The packaging is shapely to begin with, but you can tap, pinch, or merely hold the bottle to see it “blush,” and to realign its soft curves.  


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