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2014-06-01 00:26:47
More than Just Skin Deep
How consumer packaging affects the beauty & personal care categories…
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2014-05-26 07:22:11
Metal's Lustrous Look
Metal components—and metallic effects—are being used by all types of brands, from hair care to fragrance, on packaging that is bound to attract attention. …
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2014-05-26 07:18:33
Packaging That’s All in the Family
A carefully coordinated packaging theme creates a stronger, more memorable brand presence for product collections at retail.…
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2014-05-26 07:16:44
Before & After: Belli Trades Apothecary Elements for a Bolder Deco
Belli Skincare has been redesigned to reflect its goal to meet the needs of consumers that are searching for products for pregnancy, motherhood, and beyond. …
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2014-05-14 22:21:09
Beauty-Conscious Brazil to Fuel Growth in the Plastic Packaging Industry
Brazilians favor plastic over any other material for their health and beauty product packaging. …
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2014-05-14 22:17:55
What Makes MAC Tick
Karen Buglisi Weiler, global brand president of MAC Cosmetics, treats CEW members to an inside look at the brand’s strategies and struggles. …
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2014-05-14 22:09:45
Fashion Group International Explores Beauty Brand Strategies
Authenticity, problem-solving, originality and storytelling emerged as keys to a successful brand.…
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2014-05-05 17:40:23
Acne rising in older women; Clinique rebrand meets this shift
Beauty brands are responding to the rise in adult consumers suffering from acne, with the ...…
